Randy brings over 20 years of marketing experience to the MDoutlook team. His marketing career began at Procter & Gamble and Pfizer, where he served as brand manager and regional marketing manager with focus on CVD and CNS treatments. Randy worked on multiple billion-dollar brands, including Lipitor, Norvasc, Viagra and Zoloft. He worked on ThoughtLeader mapping projects and programs to engage ThoughtLeaders and connect them with clinicians as part of integrated regional marketing campaigns.
Randy’s transitioned from marketing and brand management to agency roles in life sciences. At Relevate Health Group, he worked with life sciences companies on regional marketing and peer-to-peer engagement programs. He also worked with hospitals on patient engagement programs at Spirit Of Women and operating room efficiency at TenX Healthcare.
Randy joined MDoutlook in 2019 and oversees marketing with particular focus on targeting and messaging. His work has helped MDoutlook reach and engage new life sciences companies that are benefitting from best-in-class ThoughtLeader mapping, engagement, peer-to-peer programs, rapid research, rich insights and consultative support.
Randy has a Bachelor’s of Science degree from the United States Military Academy at West Point and served for five years in the U.S. Army. He currently resides in Knoxville, Tennessee.