Articles
MDoutlook®: Delivers Precision Intelligence
Clinical Education Alliance (CEA) Acquires MDoutlook to Expand Its Precision Intelligence Engagement Solutions for Healthcare Professionals The acquisition widens CEA’s reach into market research, providing targeted actionable insights to and for healthcare professionals thought leaders, and industry. Reston, Virginia – July 29, 2021 – Clinical Education Alliance (CEA) today announced its acquisition
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If you work in a life sciences company in marketing, market research or medical affairs, and you want to better understand your market and meaningfully engage all of the right ThoughtLeaders and clinicians in your market, then you’re ready for “Insights In An Elevator.” Learn about MDoutlook on a short
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Performance Tracking To Stay Ahead Of The Curve On-Demand Webinar Date: June 16th, 2021 You need brand and market insights yesterday! You are not satisfied with the insights provided because each time you receive them, they are out of date. You want to stay one step ahead. In this webinar, we share
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DocPulse Product Data Sheet Product Highlight Don’t make decisions on outdated knowledge. You can make more informed decisions, we can help.Complete the form below to access the product data sheet.
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Progressing the Right Physicians Along your Adoption Curve On-Demand Webinar This webinar discusses three proven steps to building advocacy with your right treaters and ThoughtLeaders:1. Timely access to the right clinicians & ThoughtLeaders in your disease area2. Building deeper relationships through successful engagement3. Activation through insightsComplete the form below to
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Bias is often a major concern in life sciences market research. The third party Key Opinion Leader (KOL) and clinician panels on which many market research organizations rely can be particularly susceptible; recruiting physicians using standard lists, from multi-disciplinary patient management in varied institutional settings, often doesn’t give commercial teams
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If you are a leader in a commercial, medical affairs or market research function, you know how important it is to know exactly where your brand is in the market. You know the importance of key performance indicators (also known as KPIs), that go well beyond only script data. You know that performance also include other critical facets such as brand awareness,
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3 Ways To Identify And Activate ThoughtLeaders On-Demand Webinar In this webinar, we will help you: (1) go deeper in identifying your ThoughtLeaders in a specific disease area, (2) to target your ThoughtLeaders for the right type of activity and (3) provide you the foundation for building stronger relationships with
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I remember it like it was yesterday. I was a regional marketing manager at Pfizer in the early 2000’s, and I spent a large portion of my time and marketing budget focused on our cardiovascular (CVD) disease portfolio. Although I was largely focused on CVD at the time, the lessons
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Some medical professionals can make or break a product launch. These are the ThoughtLeaders ("TLs", also known as Scientific Leaders or Key Opinion Leaders, "KOLs"): the experts who are published in medical journals, direct clinical development, sit on advisory boards, lead professional societies, chair guidelines committees, and speak at conferences
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Links
FDA Drug information:
http://www.fda.gov/Drugs
European Medicines Agency:
http://www.ema.europa.eu/
Publication Research:
http://www.ncbi.nlm.nih.gov/pubmed
Clinical Trials Research:
http://www.clinicaltrials.gov/