The MDOutlook leadership team has more than 2 centuries of life sciences experience in both commercial and medical spheres with broad and deep disease state experience. Meshing manufacturer and agency experience with deep expertise in marketing, market research, medical education, clinical research, sales and business intelligence.
We have a proven track record of developing and delivering comprehensive programs and products that inform and connect both industry and clinicians, and ultimately impact clinical care. The MDOutlook leadership team is supported by a staff of disease analysts (all MDs and PhDs), data scientists, account and project management experts, application and data engineer professionals. And we are powered by a large team of life science experts through our parent Clinical Education Alliance.
Jan A. Heybroek
MSc, MBA, MBI
President and Founder
EVP, Commercial Development
Anne has been a leader in the global oncology/hematology education and communications community for the last 24 years. She was part of the executive leadership teams of IMEDEX and prIME Oncology where she led and managed their global sales teams.
SVP, Commercial Development
SVP, Research and Operations
Rob has over 25 years-experience in biomedical research, quantitative and qualitative market research, CME program development and execution, and strategic management. Rob provides each MDOutlook client with a unique perspective of intimately understanding the disease area researched and …
VP, Product Development
Jim brings over 30 years of expertise in biotherapeutic business strategy, sales, marketing, group purchasing and distribution to MDOutlook. His experience has focused heavily upon organization of clinician networks and assisting clinicians to mobilize their …
VP, Strategic Development
Based in Basel (Switzerland), Justin has over 20 years experience working in Oncology on some of the largest brands in pharmaceuticals; diagnostics and devices, having held senior strategy positions with Roche, AstraZeneca, Smiths Medical and GE. Justin leads on a…
VP, Data Science
Based in Boston, MA, Dag has over 30 years of experience using software and data science to deliver commercial solutions to global companies. The last 10 years in the biomedical data science field primarily analyzing oncology, neurology and cardiology data…
Executive Director, Medical Analysis
With 20 years of oncology experience from the clinical side as physician, in hospital financing and in pharmaceutical market research, Ludger is uniquely positioned to deliver balanced insights from multiple angles for MDOutlook clients. For more than 13 years Ludger has been deeply involved in commercial and market research data handli …
Director, Clinical Content and Clinician Engagement
With over 15 years-experience as a global medical affairs professional, Joy is uniquely poised to engage KOLs and medical experts to increase scientific awareness and clinical knowledge of products and clinical pipelines. She is well versed in preclinical and …
Senior Director, Marketing
Randy brings over 20 years of marketing experience to the MDOutlook team. His marketing career began at Procter & Gamble and Pfizer, where he served as brand manager and regional marketing manager with focus on CVD and CNS treatments. Randy worked on multiple billion-dollar brands, including Lipitor, Norvasc, Viagra and Zoloft.
Director, Qualitative Insights
With 20 years in the pharmaceutical industry, Melanie Marks has led hundreds of commercialization projects – including consultative, quantitative and qualitative in nature. For more than 10 years she worked on the product management side launching many of the industry’s major brands. This provides h …
Randy brings over 20 years of marketing experience to the MDoutlook team. His marketing career began at Procter & Gamble and Pfizer, where he served as brand manager and regional marketing manager with focus on CVD and CNS treatments. Randy worked on multiple billion-dollar brands, including Lipitor, Norvasc, Viagra and Zoloft. He worked on ThoughtLeader mapping projects and programs to engage ThoughtLeaders and connect them with clinicians as part of integrated regional marketing campaigns.
Randy’s transitioned from marketing and brand management to agency roles in life sciences. At Relevate Health Group, he worked with life sciences companies on regional marketing and peer-to-peer engagement programs. He also worked with hospitals on patient engagement programs at Spirit Of Women and operating room efficiency at TenX Healthcare.
Randy joined MDoutlook in 2019 and oversees marketing with particular focus on targeting and messaging. His work has helped MDoutlook reach and engage new life sciences companies that are benefitting from best-in-class ThoughtLeader mapping, engagement, peer-to-peer programs, rapid research, rich insights and consultative support.
Randy has a Bachelor’s of Science degree from the United States Military Academy at West Point and served for five years in the U.S. Army. He currently resides in Knoxville, Tennessee.
With over 15 years-experience as a global medical affairs professional, Joy is uniquely poised to engage KOLs and medical experts to increase scientific awareness and clinical knowledge of products and clinical pipelines. She is well versed in preclinical and clinical research, certified medical education (CME), health economics, and global regulatory policies. Joy brings MDoutlook clients an extensive expertise across multiple therapeutic areas, including oncology, hematology, cardiology, gastroenterology and rare diseases to provide strategic guidance for the identification of future market trends and competitive landscape assessments.
Joy leads the Clinical Content & Clinician Engagement team at MDoutlook. She initially joined MDoutlook in 2011 after completing her postdoctoral fellowship at Emory University’s School of Public Health. Prior to her return to MDoutlook in 2021, she spent 5 years as Director of Educational Development at Imedex, an accredited medical education company.
Joy has a diverse educational background and received her Bachelor of Arts in Psychology from Spelman College. A post-baccalaureate research internship in parasitology at the Centers for Disease Control and Prevention (CDC), inspired her to receive her Doctor of Philosophy in Pharmacology from the University of Georgia. As a pharmacologist, her research interests include evaluating the etiology and primary prevention of colon cancer, focusing on the roles of diet and physical activity, and emphasizing the use of biomarkers of risk and molecular epidemiologic methods in observational studies and clinical trials. In addition, she has spent a considerable amount of time investigating toxicology and environmental health issues with the United States Department of Agriculture (USDA). She resides in Atlanta, Georgia where she is an active member of ASCO, ESMO, AASLD and EASL.