Rising stars are the upcoming, bright, talented, technophile medical experts in specialist therapy areas. Their outlook on emerging treatment approaches gives an important insight into future treatments. These emerging leaders are often digital influencers as well, making them even more relevant in the current times.
Identifying and engaging with the right rising stars is a key responsibility differentiator for life science companies
- Rising stars tend to be very forward thinking in terms of new treatment pathways and can give valuable insights into the future that would not necessarily be forthcoming from more established clinical experts
- Given their relative young age engaging with them early can often lead to a long term benefit to the biotechnology organisation strengthening the link between clinical expertise and development.
- With a robust online presence, the rising stars engage profoundly with a wide audience.
LUMINEER offers a powerful platform to identify and activate rising stars
Even though emerging talent is identified through metrics derived from scientific presentations and publications in peer-reviewed journals, the rising stars often begin their journey by presenting a novel therapy in a poster session of a scientific meeting.
Rising stars are readily pinpointed through Lumineer. Curated by disease area, Lumineer assists rapid business decisions and deployment of strategy through extensive precision intelligence, deep learning and real-time updates tracking scientific activities to successfully drive identification and activation of your right professional customers!
Lumineer enhances experiences of clients like you when requiring fast, on-demand and ease of access to precision intelligence to assist your ThoughtLeader strategy and planning.
We have helped many clients identify and activate rising stars through our assignments drawing information from our unique validated and active community of over 130,000 treaters including 13,000+ ThoughtLeaders in oncology, hematology and complex rare diseases. We can readily assist you across 60+ disease areas.
For one client, we generated an in-depth TL road map including rising stars for their oncology portfolio, with a particular focus in women’s health. “This is awesome insight, and especially the ThoughtLeader model allows us to query the data and fine-tune ranking based on the different weighting of criteria. You delivered very robust results that will allow us to engage with the right ThoughtLeaders for the right opportunity using the right drivers’. Therapy Area Leader, Medical Affairs, Global Pharmaceutical Company.
Let’s identify and activate the right target ThoughtLeaders for your business!. Contact us at [email protected] or call +1 404.496.4136. to discuss your ThoughtLeader strategy.