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MDoutlook® Delivers Precision Intelligence

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Learn how to navigate the ThoughtLeader landscapes in the new normal. Physicians are facing a major backlog of patient cases after Covid-19 diverted healthcare resources throughout 2020. ThoughtLeaders, or Key Opinion Leaders (KOLs) and, clinicians on the ground are now harder than ever to access and activate, winning share of
Read more
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The events of 2020 have necessitated some major changes in ThoughtLeader - otherwise known as Key Opinion Leaders, External (Scientific) Experts, or Key External Experts - engagement strategy. Where resources were typically focussed on the global top 50 or 100 in a given disease area, it's now just as important
Read more
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It’s never been more challenging than in today’s dynamic climate for your new products or brands to achieve their full potential. Measuring and communicating success is critical. Implementing the right tracking of your product is imperative for monitoring, interpreting and impacting key performance indicators for your market, your products and
Read more
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Rising stars are the upcoming, bright, talented, technophile medical experts in specialist therapy areas. Their outlook on emerging treatment approaches gives an important insight into future treatments. These emerging leaders are often digital influencers as well, making them even more relevant in the current times. Identifying and engaging with the
Read more
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MDOutlook, a precision intelligence leader specializing in life science strategies, recently launched Lumineer™, an extension of the company’s proven suite of ThoughtLeader identification solutions. The latest offering in MDOutlook’s thought leadership and precision intelligence services, Lumineer delivers several material differentiators that set it apart from other online Life Science resources.
Read more
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There are certain driving factors to approaching immuno-oncology (IO) that leaders in oncology care about over others when making prescribing decisions about life-saving cancer treatments.  In one MDOutlook survey from a few years ago with 100 leaders in oncology across the U.S. and Europe, for example, we found that the
Read more
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With ASCO announcing their inaugural virtual program last week and ahead of other major oncology and hematology conferences (such as EHA) moving online, client appetite for planning their activities have not abated in hiring us to measure impact of their data announcement activity in the current “new norm”. Have you
Read more
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Having recently named the 2020 leaders in oncology and ImmunoOncology, our latest release from our annual Corporate Leadership report reveals the key attributes oncologists view as driving successful leadership in IO. “Products” and “R&D/Product Pipeline” are the two most important aspects driving oncologists’ view of Corporate Leadership. The top five
Read more
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In our latest annual series exploring corporate leaders in oncology (in oncology and IO), oncologists shared their views to reveal BMS (and Celgene), Merck & Co and Roche / Genentech as dominant in oncology and ImmunoOncology. Today’s corporate leaders dominated in 2019 with oncologist preferences showing consistency in their ranking
Read more
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ThoughtLeaders in healthcare are individuals who are recognized as experts in their field. They are often thought of as innovators and visionaries, and their insights and perspectives can be highly influential in shaping the direction of the healthcare industry. As such, they can play a significant role in shaping healthcare
Read more
php
Learn how to navigate the ThoughtLeader landscapes in the new normal. Physicians are facing a major backlog of patient cases after Covid-19 diverted healthcare resources throughout 2020. ThoughtLeaders, or Key Opinion Leaders (KOLs) and, clinicians on the ground are now harder than ever to access and activate, winning share of
Read more
php
The events of 2020 have necessitated some major changes in ThoughtLeader - otherwise known as Key Opinion Leaders, External (Scientific) Experts, or Key External Experts - engagement strategy. Where resources were typically focussed on the global top 50 or 100 in a given disease area, it's now just as important
Read more
php
It’s never been more challenging than in today’s dynamic climate for your new products or brands to achieve their full potential. Measuring and communicating success is critical. Implementing the right tracking of your product is imperative for monitoring, interpreting and impacting key performance indicators for your market, your products and
Read more
php
Rising stars are the upcoming, bright, talented, technophile medical experts in specialist therapy areas. Their outlook on emerging treatment approaches gives an important insight into future treatments. These emerging leaders are often digital influencers as well, making them even more relevant in the current times. Identifying and engaging with the
Read more
php
MDOutlook, a precision intelligence leader specializing in life science strategies, recently launched Lumineer™, an extension of the company’s proven suite of ThoughtLeader identification solutions. The latest offering in MDOutlook’s thought leadership and precision intelligence services, Lumineer delivers several material differentiators that set it apart from other online Life Science resources.
Read more
php
There are certain driving factors to approaching immuno-oncology (IO) that leaders in oncology care about over others when making prescribing decisions about life-saving cancer treatments.  In one MDOutlook survey from a few years ago with 100 leaders in oncology across the U.S. and Europe, for example, we found that the
Read more
php
With ASCO announcing their inaugural virtual program last week and ahead of other major oncology and hematology conferences (such as EHA) moving online, client appetite for planning their activities have not abated in hiring us to measure impact of their data announcement activity in the current “new norm”. Have you
Read more
php
Having recently named the 2020 leaders in oncology and ImmunoOncology, our latest release from our annual Corporate Leadership report reveals the key attributes oncologists view as driving successful leadership in IO. “Products” and “R&D/Product Pipeline” are the two most important aspects driving oncologists’ view of Corporate Leadership. The top five
Read more
php
In our latest annual series exploring corporate leaders in oncology (in oncology and IO), oncologists shared their views to reveal BMS (and Celgene), Merck & Co and Roche / Genentech as dominant in oncology and ImmunoOncology. Today’s corporate leaders dominated in 2019 with oncologist preferences showing consistency in their ranking
Read more
php
ThoughtLeaders in healthcare are individuals who are recognized as experts in their field. They are often thought of as innovators and visionaries, and their insights and perspectives can be highly influential in shaping the direction of the healthcare industry. As such, they can play a significant role in shaping healthcare
Read more
php
Learn how to navigate the ThoughtLeader landscapes in the new normal. Physicians are facing a major backlog of patient cases after Covid-19 diverted healthcare resources throughout 2020. ThoughtLeaders, or Key Opinion Leaders (KOLs) and, clinicians on the ground are now harder than ever to access and activate, winning share of
Read more
php
The events of 2020 have necessitated some major changes in ThoughtLeader - otherwise known as Key Opinion Leaders, External (Scientific) Experts, or Key External Experts - engagement strategy. Where resources were typically focussed on the global top 50 or 100 in a given disease area, it's now just as important
Read more
php
It’s never been more challenging than in today’s dynamic climate for your new products or brands to achieve their full potential. Measuring and communicating success is critical. Implementing the right tracking of your product is imperative for monitoring, interpreting and impacting key performance indicators for your market, your products and
Read more
php
Rising stars are the upcoming, bright, talented, technophile medical experts in specialist therapy areas. Their outlook on emerging treatment approaches gives an important insight into future treatments. These emerging leaders are often digital influencers as well, making them even more relevant in the current times. Identifying and engaging with the
Read more
php
MDOutlook, a precision intelligence leader specializing in life science strategies, recently launched Lumineer™, an extension of the company’s proven suite of ThoughtLeader identification solutions. The latest offering in MDOutlook’s thought leadership and precision intelligence services, Lumineer delivers several material differentiators that set it apart from other online Life Science resources.
Read more
php
There are certain driving factors to approaching immuno-oncology (IO) that leaders in oncology care about over others when making prescribing decisions about life-saving cancer treatments.  In one MDOutlook survey from a few years ago with 100 leaders in oncology across the U.S. and Europe, for example, we found that the
Read more
php
With ASCO announcing their inaugural virtual program last week and ahead of other major oncology and hematology conferences (such as EHA) moving online, client appetite for planning their activities have not abated in hiring us to measure impact of their data announcement activity in the current “new norm”. Have you
Read more
php
Having recently named the 2020 leaders in oncology and ImmunoOncology, our latest release from our annual Corporate Leadership report reveals the key attributes oncologists view as driving successful leadership in IO. “Products” and “R&D/Product Pipeline” are the two most important aspects driving oncologists’ view of Corporate Leadership. The top five
Read more
php
In our latest annual series exploring corporate leaders in oncology (in oncology and IO), oncologists shared their views to reveal BMS (and Celgene), Merck & Co and Roche / Genentech as dominant in oncology and ImmunoOncology. Today’s corporate leaders dominated in 2019 with oncologist preferences showing consistency in their ranking
Read more
php
ThoughtLeaders in healthcare are individuals who are recognized as experts in their field. They are often thought of as innovators and visionaries, and their insights and perspectives can be highly influential in shaping the direction of the healthcare industry. As such, they can play a significant role in shaping healthcare
Read more
Three Ways to Identify and Activate ThoughtLeaders

3 Ways To Identify And Activate ThoughtLeaders Webinar

In this webinar, we will help you (1) go deeper in identifying your ThoughtLeaders in a specific disease area, (2) to target your ThoughtLeaders for the right type of activity and (3) provide you the foundation for building stronger relationships with specific ThoughtLeaders and their influence networks.

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Webinar Cover

Performance Tracking To Stay Ahead Of The Curve On-Demand Webinar

You need brand and market insights yesterday! You are not satisfied with the insights provided because each time you receive them, they are out of date. You want to stay one step ahead. In this webinar, we share ways that you can stay ahead by reacting in time through informed confident business decisions.

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Links

FDA Drug information:
http://www.fda.gov/Drugs

European Medicines Agency:
http://www.ema.europa.eu/

Publication Research:
http://www.ncbi.nlm.nih.gov/pubmed

Clinical Trials Research:
http://www.clinicaltrials.gov/